iTOO Artinsure at Art Joburg

August 2, 2022

Articles

Africa’s major contemporary art fair is back in town after two years of pandemic restrictions. FNB Art Joburg will return to its regular location at the Sandton Convention Centre from 2 to 4 September 2022 with offerings from the continent’s leading contemporary artists.

iTOO Artinsure is also pleased to be joining forces again with the fair as sponsor of the Talks and Tours programme. The AUX section will comprise a diverse series of panel discussions, public lectures and audio essays exploring a range of topics including magical realism as practice, biennale reflections on the South African Pavillion at Venice and at Dak’art, the Dakar Bienniale in Senegal, as well as the history of art writing and the market and the metaverse. A series of Lab Talks will take a closer look at best practice and the business of art and African collaborations. Daily tours will be hosted by industry specialists and for the young specially curated Kids-4-Kids sessions will be facilitated by Lalela.

Gail Bosch, Product Champion at iTOO Artinsure says, “Our role as a leader in art specialist insurance extends way beyond brokering services. It is important to support art initiatives such as Art Joburg to attract and develop new audiences and the enlightening talks and tours programme serves this purpose very well.” The fair is curated into six specialised sections: HUB, MAX, ETC, ORG, LAB and AUX, with the HUB as the fair’s central section presenting the best in contemporary art from across the continent. Some of the leading galleries include Afriart Gallery, blank projects, Eclectica Contemporary, Everard Read, First Floor Gallery Harare, Gallery MOMO, Goodman Gallery, Guns & Rain, Kalashnikovv, SMAC Gallery, Stevenson, and WHATIFTHEWORLD.

The MAX section of the fair houses installations or works of challenging scale while the ETC section focuses on master print and publishing houses with the ORG section representing Johannesburg’s seminal art institutions. The LAB pavilion, an incubation to develop emerging galleries and hybrid art spaces, presents new ideas and business models aimed at transforming the contemporary African art landscape.

As an invigorating start to the fair, Open City is a call to get out there and support Joburg’s creative economy – from 25 August to 9 September the city will come alive through art, music, fashion, food, and film from the inner city to Soweto, Rosebank, Hyde Park and Sandton.



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